Very interesting information appeared on the web about how Apple got a trademark App Store and domain appstore.com. Turns out they were given to Steve Jobs. The gift was made by the head of the company sales force.
Marc Benioff is a man who is very grateful to Jobs for the once rendered service, or rather for the consultation, thanks to which things sales force went sharply uphill. It was back in 2003. What exactly Jobs then advised is not disclosed, but this is not important.
|Meet Marc Benioff|
What is important is that some time later sales force registered two trademarks - App Exchange и App Store. They began to actively use the first one, while they took the second “in reserve”. And in 2008, Benioff came in handy. In 2008 when Apple only imagined what has now become one of the most famous online services, the head sales force approached Jobs after the presentation and said he wanted to give him a gift. So brand name App Store went to Apple, which now jealously protects it from the attacks of companies such as Microsoft.
Such a curious story appeared today on the pages of the resource AppleInsider.