The members of the most popular K-pop group in the world are trying their hand at a new field.
Iconic South Korean music group Blackpink has entered the food industry with the release of their own version of the Oreo cookie in their signature black and pink colors. The members of the world's most popular K-pop group are venturing into a new field after success in the fashion, beauty and automotive markets.
Created in partnership with members of Blackpink, the new Oreo cookies will feature a pastel pink shell and black filling.
“Blackpink influences Asian culture and is one of the biggest icons of the generation. We look forward to bringing together millions of Oreo and BLINK fans to create extraordinary gaming moments,” commented Oreo.
The cookies will be sold in Asian markets – in Indonesia, Thailand and the Philippines, sales will start as early as January 2023. In South Korea and Vietnam, the product will appear in February next year. Oreo x Blackpink will be distributed through major retailers and online channels for a limited time.
Blackpink is the world's most popular K-pop girl group with albums reaching the top positions on the Billboard Hot 100. They are also the first K-pop group to have four singles reach number one on the Billboard global sales chart.
