Slogans: backup. simple.
Because your life is on your computer (in my opinion it's just great!)
Carbonite - a company located in Boston, Massachusetts, USA (Boston, Massachusetts, USA). Type of activity - provision of services for backup data storage (backup). Backups are created online and are available only to one user - their owner.
These services are paid, but not too expensive - about $ 55 per year, with almost unlimited reserve space. A potential client is given the opportunity of a free 15-day trial period.
The client needs to download and install a special program (repeatedly awarded with all kinds of praise and awards), configure it by specifying the folders that require regular backups. And everything else will happen automatically.
Founded in 2005, Carbonite has been providing its service since May 2006. She was the first company to start seriously deepening in this direction. Within a few years, the number of backup files exceeded 25 billion; over 160 million lost files have been recovered. Carbonite's services are used by customers in over 100 countries.
However, a business based on such a service is not as simple as it might seem. For example, in early 2009, Carbonite had problems with equipment purchased from the company. Promise Technology. As a result, the backups of 7500 clients were lost, the faulty equipment had to be replaced, and a lot of time wasted. All this resulted in multi-million dollar losses. However, such an incident is the first in the history of Carbonite.
The company's logo is the inscription "Carbonite", with the letter "O" stylized as a barn lock. Symbolically. The origin of the name is not entirely clear. There is an unofficial theory according to which the film "Star Wars Episode V: The Empire Strikes Back" (Star Wars: Episode V: The Empire Strikes Back) was based on the substance "carbonite" used for suspended animation. So, a character named Han Solo was frozen in carbonite. In real life, carbonite is a powerful explosive used by both the military and subversives.