The new sneakers will hit Dior stores in April. Fans of the brand can also look forward to pop-up stores, the location of which will be announced at a later date.
Air Dior capsule collection by Dior и Jordan Brand, which has been touted for months at various world-class fashion shows and cultural events, will feature two high and low silhouette sneakers, the Air Jordan 1 Retro High OG and the Air Jordan 1 Low.
Both models are made in a combination of white and gray parts made of high-quality Italian-made leather, they have gray laces with chrome-plated clips. The Dior monogram is used on the tongue and on the Nike symbol, the print is repeated, but only engraved on the insoles in a reduced scale. The Air Dior 'winged' logo is also featured on the tongue and side, reinterpreting the classic Jordan Jumpman Wings logo. The outsole of both models is gray-blue with a visible Dior wordmark. The gray color for the design of sneakers was not chosen by chance. Here, Dior Gray is used, a color that has been associated with the brand since its inception and is considered the signature color of the Dior fashion house.
The same color combinations and style will be used in several other products that complement the new sneaker models. It is planned that the capsule collection will also include jackets, tracksuits, blazers, sweatshirts, shirts, shorts and a variety of accessories such as leather goods, silk scarves and jewelry. The collection is made in a combination of sports and street style in the interpretation of designers from the world of high fashion, even before it appeared in stores, it acquired fans and became a significant phenomenon in the world of fashion and sportswear.