The automaker decided to create a fundamentally new brand of cars called Zeekr and showed the No. 1 Shooting brake GT model.
Geely is making all new steps in business development. The legendary Swedish brand Volvo, which has been owned by Geely since 2010, is introducing very successful new models and increasing sales around the world. The Polestar brand, which used to be completely in the shadow of Volvo, has also presented very interesting developments, and the latest model even challenged the Tesla Model 3. Пришло время и для нового самостоятельного бренда для электроавтомобилей — Zeekr, который китайцы сразу приняли решение назвать премиальным.
Первый автомобиль, показанный Zeekr (модель Ji Ke, согласно пресс-релизу), очень напоминает концепт ZERO EV. Этот автомобиль автопроизводитель представил под брендом Lynk & Co. не далее как в январе этого года. Скорее всего Geely приняли решение выпустить электрокар под новым брендам из-за проблем с товарным знаком. Действительно, название бренд Lynk & Co для всего англоговорящего мира звучит очень похоже на… «Lincoln Co.» Видимо компания прислушалась к мнению коллег из компании Ford, но инстинного положения вещей мы никогда не узнаем.
If we distract from the Chinese manufacturer's games with the name of its brand of electric cars, the new Zeekr 001 shooting brake/GT is really worth a close look. Stylish appearance, acceleration up to a hundred in only 4 seconds and more than 400 miles of run on a single charge of 800-volt battery. Plus, it's worth adding the state-of-the-art technology and electric motors, which were developed in conjunction with Volvo and Polestar.
And, oddly enough, the Zeekr electric car is to Geely what Lincoln cars are to Ford.
Namely, a high-end offering that uses economies of scale from the parent company to reduce costs. At the same time, a kind of test bed for new, expensive technologies and dealer programs.
It is expected that the first batch of Zeekr will arrive to dealers in China in the second quarter of this year, and the equipment and prices will be known then. There is no information about deliveries to other countries yet, but electric Zeekr could become a very interesting offer between the popular Volvo C40 and XC60 models.
