Bert Nordberg, who is now the CEO of the company Sony Ericsson hinted in an interview Global Atlantathat his company is preparing something unique, a real "big surprise". However, he did not disclose details.
However, many journalists have already regarded his words as a harbinger of the imminent release of the PlayStation phone, which has been talked about on the Web for more than a year.
When asked about competitors, Bert said that in fact they are of little concern Sony Ericsson. Yes, about R.I.M. he noted that blackberry - these are wonderful devices for business, while his company will follow the path of digital entertainment, that is, there are simply no intersections and there will not be. As for iPhone, then Bart admitted that these phones are really very successful. But again, no competition, because Sony Ericsson strive to become the "number 1 company" among those that produce smartphones running Android. Pro Nokia nothing was said, since it was specifically about the US market and a possible return there Sony Ericsson. However, the Finnish company produces devices on Symbian, so also not a competitor to the Swedes.
Thus, it turns out that the company has no competitors and in the very near future we will expect the return of a once very strong brand.