So far, unconfirmed information has appeared on the Internet, according to which Google plans to create a social network that would be able to compete Facebook. Negotiations are already underway with various developers of online games.
What will be the new project and when it will appear is still unknown. In any case, negotiations with leading game developers, like Zynga Game Network, Playfish и playdom, say that an important component of the "social" will be a gaming service. Same Facebook games make up almost a third of all revenues.
To date Google already owns a social network Orkut. It’s just that it’s very difficult to call it popular enough - in many countries it is generally unknown. In the case of a successful launch of a new project, Google will be able to get additional profit not only from games, but also from the same advertising.