hello kitty (Hello Kitty or Haro Kitty, as the Japanese say) is one of the most striking images that is placed on a variety of products. This kitty is especially popular in her homeland, in Japan, where she is part of pop culture, but she is no less known all over the world. hello kitty starred in cartoons, sold as toys and funny figures, adorns all kinds of accessories, clothes, shoes, interior items, it is almost impossible to imagine any detail or object that no one has yet thought of decorating with this recognizable cat face.
This cute, infinitely cute cat even has its own biography. She was born on November 1 (the birthday of designer Yuko Shimizu, who drew the character), lives with her parents and sister Mimmi in London, goes to school, she has many hobbies and friends. "Parent" hello kitty became a Japanese company Sanrio, or rather its owner Shintaro Tsuji, it was he who had the idea to create a cartoon character that everyone would like. The character was born in 1974. Just a drawn cat, a real symbol of childhood and infantilism, evokes sympathy and tenderness in most people, both small and adults. Distinctive feature hello kitty is the absence of a mouth, which makes the expression of the muzzle neutral - everyone will see their own expression there, someone sad, and someone cheerful. Sanrio specialized in the sale of small pleasant souvenirs, postcards, soft toys, etc. The motto of the company was: "A small gift - a big joy." Image hello kitty was conceived precisely as an ornament of this kind of trifles. The name of the character was chosen from two: Hello Kitty and Kitty White, settled on a more unusual hello kitty.
First images hello kitty did not have great popularity, but soon she had fans. It was a good move to place the image of a small cat on a souvenir wallet, this accessory immediately became very popular. It turned out to be much easier to sell inexpensive little things, accessories or clothes if you draw a cute face on them. This has long been known and at the same time hello kitty, confirming this statement, nevertheless stands out among the many cats and dogs with big eyes and a touching expression of the muzzle, breaking far ahead and setting its own popularity record.
Subsequently using the image hello kitty repeatedly helped to increase sales of a variety of goods and services. In order not to lose the won positions, it was decided to diversify the kitty, if at first only the “classic” image of the muzzle and figure was used, now hello kitty changes poses, outfits, accessories, she has a family, pets. Participation in the development of images hello kitty hosted by designer Yuko Yamaguchi. In the 80s, the character experiences a rise in popularity, and then another already in the 90s, when hello kitty gains world fame, it is chosen by pop and movie stars, cars and computers are decorated with it, little girls dress in it from head to toe, accessories with hello kitty adults are starting to wear it too.
Character hello kitty - one of the most copied, it is so often "cloned" by pirate manufacturers that it turned out to be both a good side and a bad side for the original cat. On the one hand, the character has become extremely popular, and on the other hand, it has flooded the store shelves so much that many have simply become bored.