Against the background of the start of sales iPad in Europe, the news about the possibility of self-publishing books in iBookstore. But if you think about it, it becomes clear that this means the beginning of a new era in the book business.
Now a young author, in order to get published, must first pierce through the veils that publishers have put on him. Communicate with editors who can refuse him only because of a bad mood. Etc. Publishing houses can be understood - any novice author is a kind of lottery, the money invested in it can pay off with interest, or can be lost. But I wonder how many promising authors remained unknown because their manuscripts were not accepted? But it also happens that the author's text is brilliant, but initially doomed to low popularity due to its subject matter. You can think for a long time.
So, now young authors have the opportunity to independently publish their manuscripts by posting them on iBookstore. All you need is an International Standard Book Number (ISBN) and an account with iTunes Store. The feature is currently only available to American authors.
By the way, if the book turns out to be interesting and people start reading it, then the author has the opportunity to earn extra money. Moreover, the publishing house will not take away a solid percentage from him, as is usually the case.
Of course, one should expect a real flood of books from various graphomaniacs, lovers of pouring out their thoughts in print, and simply lacking the talent of authors. But here everything is the same as with music and programs - the rating of the book will be set by readers, so only what really deserves attention will rise to the top.