The brand under which the Japanese company produces luxury cars Nissan Motors. The reason for the founding of the new brand was that no one in the US market perceived Japanese cars as prestigious. Yes, reliable and practical, but not prestigious. In this sector of the market, American and European models reigned supreme. But the Japanese did not like this state of affairs. Coincidence or not, but in the 80s of the last century, all major Japanese manufacturers began to work on luxury cars for the US market. Honda started working on Acura, Toyota above Lexus, a Mazda above Amati (the brand was never launched). did not lag behind them Nissan with his Infiniti (translated from Latin "infinity, infinity"). As you can see, all these companies had the same approach: knowing full well that their brands are not considered identical to the word “luxury” for Americans, the Japanese set about creating new brands, and all the cars developed under them were designed with a design as close as possible to the Western .
Infiniti G Coupe |
In 1989, the Infiniti Q45 was presented at an exhibition in Detroit. The creators have been working on it for more than one year, carefully “licking” the model, eliminating shortcomings and tirelessly refining it. The car became successful. It combined such qualities as excellent handling, high comfort, reliability and much more, at a fairly affordable price. Western competitors did not have a similar price-quality ratio. The car was produced for several years, during which its variations with coupe and convertible bodies were presented.
However, in the future, the Japanese did not bother too much with the release of unique models. All subsequent Infiniti - this is basically Nissan, which are simply adapted for the American and European markets and in the maximum configuration. And although by the beginning of the 21st century the popularity of the brand began to subside, the situation was rectified by updating the design and technical base.
The current lineup Infiniti wide enough. It mainly includes sedans, but there are also coupes with SUVs. To date, the brand Infiniti - one of the most respected and popular among consumers, which is preferred by luxury cars.