More than 20 products are available in the Golden Arches Unlimited online store.
McDonald's for the first time in its history launched an online store selling its own branded products - clothing and accessories. At the first stage, the Golden Arches Unlimited online platform works only in the USA. Currently, the online store has 28 items, including a hoodie, a warm sweater, several T-shirts with bright prints, as well as a hat, mini bag, umbrella, tumblr, holiday decorations, stylized McDonald's badges, and more.
McDonald's says it's the first time American shoppers have the opportunity to "enjoy fun and functional items" that aren't available in restaurants. Goods are presented in Golden Arches Unlimited in limited quantities.
McDonald's has been making private label fan merchandise since the 1980s, partnering with several fashion brands and retailers. Since 2017, the company has launched a limited edition McDelivery Collection, which includes T-shirts, pants, fanny packs, socks, phone accessories, and more. logo of McDonald's for the first time became available to customers for online ordering.
“Whether you're pampering yourself or gifting a McDonald's gift to a friend, there's something for everyone, like a Big Mac sandwich bag, a McFlurry notebook, and Golden Arches themed clothing that's sure to brighten up any wardrobe. ", the press release says. The McDonald's holiday print sweater is $65, the Christmas tree balls are $10, the Big Mac bag is $20, and the hair band set is $10. Many things were sold out in the first hours after the start of sales, but the company promises to regularly replenish stocks of goods.