In the official Puma online store, the collection will go on sale from December 1st.
German sporting goods manufacturer Puma has officially unveiled a new collaboration with American singer and actress Selena Gomez. The third collaborative collection is presented as "rugby-inspired apparel, shoes and accessories for a simple yet chic look."
Selena Gomez's new collaboration with Puma includes rugby shirts, a hockey dress, as well as a down jacket, light jacket and hat. All items are created in soothing colors and are distinguished by elegance, which makes it easy for fans of the brand to take their sporty look to the next level. Most of the collection - from shoes to shirts - is released in white, soft pink and navy colors. The creators emphasize that the new clothes will equally fit into everyday wardrobe and for sports training.
It is reported that in Puma official online store The collection will go on sale from December 1st. Created in collaboration with Gomez things will be available to customers at prices ranging from 30 to 130 dollars. At the same time, sales of the new collection will begin in selected mono-brand stores of the German company around the world.
2019 has been a big year cooperation of a sports brand with a singer. In the summer, she starred in the Cali Remix Drop advertising campaign, and in October she officially became the face of the Cali Sport line. The first full collection in the Puma x Selena Gomez collaboration was presented in November 2018. The line, called "Strong Girl", where the first letters coincided with the initials of the singer, included sneakers, sportswear and accessories. Previously, as part of the collaboration, two pairs of sneakers were released - Phenom Lux and DEFY, which were very warmly received by fans of the brand and pushed the company to expand the cooperation program with Gomez.