The project "Endangered Animals" was recognized as the winner.
South Korean electronics manufacturer Samsung has summed up the results of the cardboard box competition, organized jointly with the British lifestyle magazine Dezeen.
According to the rules of the competition, its participants had to submit ideas for reusing packaging from Samsung TVs. The collection of applications for participation was held from April 6 to May 29, 2020. In total, more than one and a half thousand applications were submitted from contestants from 84 countries of the world. The prize fund amounted to 20 thousand dollars.
The short list of finalists of the competition included works created from boxes for TVs of the popular series The Serif, The Frame and The Sero. It was emphasized that the packaging was made from a unique recyclable corrugated board. The boxes were created in such a way as to enable them to be used in everyday life.
The competition jury, design experts Samsung and Dezeen, declared the project "Endangered Animals" the winner. Its authors Sarah Willemart and Mathieu Müller made figures of animals from cardboard, including a polar bear, a sea turtle and a rhinoceros. As planned, the project contained an educational component - to tell children about endangered species. The finalists also included projects for the creation of a rocking horse, an interior shelf with drawers, a storage basket and a modular system. Cardboard boxes will be featured on the packaging of the Samsung TVs in these series to enable consumers to turn them into their favorite items. The company plans to print a QR code with a link to the instructions on the top of the boxes. The initiative is part of an environmental program to create clean and recyclable packaging.