The cash prize for the authors of the best works will be $20,000.
South Korean consumer electronics manufacturer Samsung Electronics announced the creation of a competition of creative projects using cardboard boxes from TVs. The competition is sponsored by the British design and architecture magazine Dezeen. The cash prize for the authors of the best works will be $20,000.

According to the terms of the competition, everyone over 18 years old can take part in it. To send an application, you need to create a piece of furniture or home accessory from a cardboard box, without using special equipment. The application must include a description of the concept, as well as assembly instructions and a picture of the resulting object. Optionally, you can also attach a video or animation showing the assembly process.

The project is an environmentally responsible initiative to encourage consumers to reuse cardboard boxes. In January 2020, Samsung first introduced eco-friendly packaging for The Serif, The Frame and The Sero TV series. The boxes are stacked in such a way that customers can make a magazine rack, a shelf for household items, or a cat house out of them. The packaging has a special marking that allows you to cut it to make various objects, as well as a QR code with a link to the assembly instructions.

The company received the CES 2020 Innovation Awards for its unique eco-packaging concept. It is known that the projects that will be included by the jury in the final list will be created using this series of packages. The best work will be used by Samsung to develop the packaging for interior TVs.