The Barbiecore from Maserati x Mattel retailing for $330,000.
The Italian manufacturer of luxury sports cars Maserati noted unusual collaboration with Mattel, presenting the world's first car in the style of Barbie.
It is about the Grecale SUV painted in shiny pink. Thus, the brands have united in an effort to break the boundaries of the usual and to challenge conventions.
In its new look, the SUV is painted pink and varnished, just like a perfect luxury car for Barbie should be. The interior uses genuine leather covered with signature pink stitching and icons with the letter "B".
The project is charitable in nature - the car was created in support of the Barbie Dream Gap Project program to ensure equal opportunities for girls. The retail value of the Barbiecore from Maserati x Mattel is $330,000. Only two SUVs will be made in the exclusive format.