Slogan: Open up. Sense more
Japanese company, a leading manufacturer of graphics tablets. In fact, graphics tablets are her invention. As, not without a share of boasting, the company itself claims (an advertisement for the Bamboo tablet), it has reinvented the pen. And there is some truth in this.
The company was founded in 1983. Initially, she was engaged only in tablets and remains the leader in this area today.
Name Wacom (read as "wakom") is a rather specific mixture of the Japanese word "wa"meaning "harmony" и Com, derivative of "computer". A sort of harmony for the computer.
Companies Wacom managed to develop a technology due to which the pens of their tablets do not require additional power sources. Thanks to this, they are not only independent of the “whims” of batteries, but also have more convenient dimensions and less weight. Thanks to this alone, the company holds the vast majority of the tablet market (its competitors include companies such as Genius и Trust).
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| Wacom Bamboo (image from official website) |
Tablets come in several varieties. The simplest ones are a simple panel that is sensitive to stylus touches. Much more expensive models are able to immediately display what is drawn on the built-in screen. Both are included in the lineup. Wacom.
Contrary to popular belief, not only designers and artists can use the tablet (although they are the main consumers of these products). It can be a useful and convenient tool when working with a text editor, when communicating. For example, using a tablet, you can put handwritten notes on a picture or text - the same procedure performed with a mouse will take much more time. Handwriting input and presentations are also examples of using tablets.
In 2007. Wacom changes the logo. As conceived by the company, the new logo (designed by the agency Wolff Olins) should symbolize the five senses of a person and correspond to the slogan that encourages you to constantly discover new things for yourself and feel new things.
The company is particularly proud of the use of its tablets since 2008 in space research.
The company's headquarters is located in the city of Otone, Saitama Prefecture, Japan (Otone, Saitama, Japan). Representative offices of the company are available both in Europe and the USA.
