The company not only presented its own fragrance, but also loudly announced it by filming a parody of a perfume advertisement featuring Brad Pitt.
As part of the promotion of the environmentally friendly Samsung ecobubble washing machine, Korean manufacturer released his own perfume. Of course, the perfume has the aroma of fresh, freshly washed linen (it was this smell that was recognized as one of the most beloved by the British in a specially conducted study). The famous British gymnast, winner of the Olympic gold medal, Max Wiltock, took part in the filming of the commercial for the new perfume.
In general, the video became a parody of perfume advertising all at once, with their pathos and the use of standard images, while the viewers noted the greatest similarity with the video shot for the fragrance. Chanel No. 5 featuring Brad Pitt. In the ad, Max Wiltock not only performs complex exercises right on the washing machine, but also talks about philosophical questions to soulful music, using random words like "home, beach, travel, winter, life, laundry."
A new unique fragrance, called Freshly Laundered - Eco Edition, was created specifically to celebrate the launch of the Samsung ecobubble washing machine. The perfume is presented in special bottles, shaped like a washing machine. It is not planned to be sold in stores, the first 10 buyers of the Samsung ecobubble machine will be able to get a bottle of perfume for free.