Slogan: Build Your Dreams
Chinese electronics manufacturer. But he is best known for his subsidiary BYD Auto, which produces cars that are well known on our roads.
The company began its activity in 1995 with the production of rechargeable batteries for mobile phones. The staff then amounted to only a few dozen people, but this did not prevent us from quickly taking a leading position in the Chinese market.
Working in the best Chinese traditions, BYD didn’t take too seriously with other people’s ideas and little things like intellectual property, which eventually led to lawsuits from Sony, Sanyo и foxconn. But a true Chinese cannot be intimidated by such nonsense. Litigation ended inconclusively, and work on increasing sales continued. In 1998, a European representative office appears BYD, and a year later, the American one.
A cheap and stubborn labor force, as well as a booming Chinese market, quickly got the company back on its feet. Within ten years, it became one of the largest battery manufacturers in the world. This led to the expansion of the range of products. First, in the form of various components for "mobile phones", and after (what is there to waste time on trifles?) And cars.
|BYD M6 (both petrol and hybrid vehicle)|
It all started in 2003 when BYD took over a bankrupt Chinese automaker. Tsinchuan Automobile Co Ltd. Initially, the produced cars were outright fakes for the creations of eminent manufacturers. One logo is worth something! But time passed, opportunities increased and now the company produces still far from perfect, but already very original models of good quality. About serious intentions BYD Auto says even the fact that the logo was eventually changed to a more or less unique, almost unlike the logo KIA. Well, since the company has vast experience in creating batteries, it is not surprising that it began to experiment with might and main on electric vehicles and cars with combined propulsion.
In lineup BYD Auto includes both compact subcompacts and executive business sedans and SUVs. The low price strategy has done its job - BYD Auto became China's largest car manufacturer. Moreover, some of the company's models have already received quite prestigious awards, as good value for money, quality and features.
However, BYD Company Ltd. - it's not only vehicles, but also electronics. The holding includes divisions engaged not only in batteries, but also rapidly developing other areas.
headquarters BYD Company Ltd. is located in the city of Shenzhen, in the province of Guangdong (Shenzhen, Guangdong, China). Representations are already found almost everywhere.