It's hard to say whether the brand of these legendary sports cars would exist today if Enzo Ferrari had a slightly more accommodating character ...
Before starting the story Lamborghini, you need to tell first some facts from the biography of the founder of the company. During World War II, Ferruccio Lamborghini served in the Italian army. He was, as they say, a mechanic from God, so he did not have to sit idle. As you know, originally belonging to the Axis, Italy later, with the fall of the Mussolini regime, ceased to be an ally of Germany. So Ferruccio began to fight on the side of the Allies, serving the military equipment of the British (mostly British). So he gained knowledge regarding the design of not only Italian, but also foreign mechanisms. These skills were of great use to him later.
When the war ended, Lamborghini returned home determined to open his own business. Leaving Italy, the British sold off the surplus of equipment they no longer needed - returning it to the UK was too stressful. An enterprising young Italian took advantage of this. Thus, a small tractor manufacturing company was born. In a war-torn, but gradually resurgent country, this technique was in great demand. The very first model of the tractor turned out to be very simple in design and reliable in operation, which determined its success. This allowed the young company to quickly get on its feet.
Already after a dozen years, Lamborghini got rich. So much so that he could afford an expensive sports car, opting for Ferrari. However, the sports car disappointed the talented mechanic. So much so that one day Lamborghini went to the company's office, with the intention of telling Enzo Ferarri personally his thoughts on how he could improve his cars. However, as a result, he was faced with banal rudeness and caustic phrases about the fact that a tractor manufacturer should not get involved in the production of sports cars. Lamborghini was furious. It was then that he decided to create his own model of a sports car. And not just for himself personally, but one that can challenge Ferrariboth on the track and in the market. So to speak, revenge in Italian.
Lamborghini Miura (1966-1973) |
First of all, Lamborghini dismantled the Ferrari he bought to the screw in order to fully understand the principle of its operation. Everything turned out to be even easier than he thought. In 1963, the Lamborghini 350 GT was introduced to the world. Naturally, the car was created not only by the forces of one Lamborghini. He attracted many talented engineers and designers for this work. The model turned out to be very successful and was in good demand. For the production of cars, a plant was bought in Sant'Agata Bolognese (Sant'Agata Bolognese), where the company's headquarters are located to this day.
Lamobrghini was born under the sign of the calf, which now adorned the hoods of his magnificent creations. Subsequently, it was bulls that determined the development of the model range - cars were named after the nicknames and breeds of famous bulls that once participated in bullfights. Even the Diablo model is not named after evil spirits. Consumers often call their "pets" an affectionate nickname. Lambo.
The real success awaited the company after the appearance of the Miura model. It was an excellent supercar that appeared in 1965. It was extremely popular (by the standards of cars of this class) - sometimes it was possible to sell more than a hundred pieces in a year, and the plant Lamborghini worked to the limit of his ability.
However, one should not think that Lamborghini completely switched to high-speed cars, abandoning tractors. Not at all! Moreover, it was the tractors that brought him the main income and allowed him to implement the most daring ideas. But in 1972, a big nuisance happened - a major contract for the supply of tractors to Bolivia, which was shaken by another military coup, was disrupted. This hit the financial condition of the company very hard and Lamborghini had no choice but to sell part of the production of tractors to the concern fiat. Subsequently Lamborghini generally refused to participate in the production of this technique. However, tractors under this brand are still produced today. The group is doing it SAME DEUTZ-FAHR, to which she went Lamborghini Trattori SpA
Lamborghini Murciélago (2001-2010) |
But the troubles didn't end there. The outbreak of the oil crisis called into question the very existence of cars of this class. It was possible to survive thanks to the Lamborghini Countach model. In 1975, the aged Lamborghini sold his stake to Swiss businessmen, his good friends Georges-Henri Rossetti and René Leimer. After retiring, he settled in his mansion, where he spent his old age growing grapes. Ferruccio Lamborghini died in early 1993, a little short of 77 years old.
BUT Lamborghini troubles followed. In 1978, a series of production problems hit the company, as a result of which it was forced to declare bankruptcy and was sold. The owners were the brothers Jean-Claude and Patrick Mimram (Jean-Claude and Patrick Mimram) from the same Switzerland, engaged in food production.
In 1987 Lamborghini unexpectedly for everyone, redeems the American Chrysleralready experiencing serious financial problems. It is believed that this purchase was only a whim of the chairman of the American auto giant Lee Iacocca (Lee Iacocca), who was flattered by the very thought of owning such a legend as Lamborghini.
In 1994 when Chrysler "pressed" finally, Lamborghini was sold to an Indian investment group Megatechwho never managed to pull out such a burden. In 1998, the Italian auto legend “returned to Europe” again - the German AUDI AG.
To date, cars Lamborghini still remain one of the most popular in their class and are produced at several thousand a year. The business of the founder of the company is alive and well - there is still someone to throw down the glove to the presumptuous Ferrari.