Chewing gum Stimorol, now known all over the world, first appeared in Denmark. It was released by a small company. Dandy. At first, the brand was sold exclusively in the Scandinavian countries, but later it was introduced to other countries. The first overseas market for Stimorol became the market of the Netherlands, where chewing gum hit in 1959.
Despite the fact that Stimorol focuses mainly on the European market, the chewing gum logo still refers us to the American flag. It was from him that the colors and individual elements for the chewing gum wrapper were taken - it is assumed that the American flag among buyers will certainly be associated with the concept of "freedom".
The company produces chewing gums in a wide variety of flavors, following fashion trends, in 1978 a special series appeared - without sugar.
In 2002 the company Dandy was purchased Cadbury Schweppes. Today the brand belongs to the largest food concern Kraft Foods, of which was Cadbury Schweppe.